{"id":9890,"date":"2025-04-11T14:11:46","date_gmt":"2025-04-11T12:11:46","guid":{"rendered":"https:\/\/mprunotto.com\/privacy-policy\/"},"modified":"2025-10-08T15:14:37","modified_gmt":"2025-10-08T13:14:37","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/mprunotto.com\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9890\" class=\"elementor elementor-9890 elementor-3\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0fc281b e-con-full e-flex convert--none scrubbed__false pinned__false wd--always--show container--pointer--events--auto layout--default bg--none no e-con e-parent\" data-id=\"0fc281b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f974923 e-flex e-con-boxed convert--none scrubbed__false pinned__false wd--always--show container--pointer--events--auto layout--default bg--none no e-con e-child\" data-id=\"f974923\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-54f0374 wd--always--show elementor-widget elementor-widget-heading\" data-id=\"54f0374\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Privacy Policy - Privacy Policy<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d98b20e wd--always--show elementor-widget elementor-widget-text-editor\" data-id=\"d98b20e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"144\" data-end=\"623\">This Privacy Policy is provided pursuant to Article 13 of EU Regulation 2016\/679 (GDPR) and the current Italian legislation for the protection of personal data, Legislative Decree no. 196\/2003 and subsequent amendments, in particular Legislative Decree no. 101\/2018, and applies exclusively to those who interact with the website <g id=\"gid_0\">\n  <g id=\"gid_1\">www.mprunotto.com<\/g>\n<\/g>. The information refers only to this site and does not extend to other external and\/or linked websites that may be visited by the User.      <\/p><p data-start=\"625\" data-end=\"937\">It aims to describe the management methods of the site with reference to the processing of personal data of those who consult its content and to allow them, in case of data provision, to know the purposes, methods, times, and place of processing by the Data Controller.<\/p><hr data-start=\"939\" data-end=\"942\"><h5 data-start=\"944\" data-end=\"978\"><strong data-start=\"947\" data-end=\"978\">1. Data Controller<\/strong><\/h5><p data-start=\"979\" data-end=\"1055\">The Data Controller, according to current legislation, is:<\/p><p data-start=\"1057\" data-end=\"1201\"><strong data-start=\"1057\" data-end=\"1101\">Azienda Agricola Prunotto Mariangela ssa<\/strong><br data-start=\"1101\" data-end=\"1104\">Via Osteria 14, 12051 Alba (CN), ITALY<br data-start=\"1143\" data-end=\"1146\">VAT and Tax Code: 03091730048<br data-start=\"1171\" data-end=\"1174\">Email: <a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"1181\" data-end=\"1199\">info@mprunotto.com<\/a><\/p><hr data-start=\"1203\" data-end=\"1206\"><h5 data-start=\"1208\" data-end=\"1260\"><strong data-start=\"1211\" data-end=\"1260\">2. Methods of Personal Data Processing<\/strong><\/h5><p data-start=\"1261\" data-end=\"1693\">The processing of Personal Data is carried out using IT and\/or telematic tools, with organizational methods strictly related to the purposes indicated. The Controller ensures that data processing will be based on the principles of lawfulness, fairness, transparency, accuracy, and minimization, adopting appropriate security measures to prevent unauthorized access, disclosure, modification, or destruction. <\/p><hr data-start=\"1695\" data-end=\"1698\"><h5 data-start=\"1700\" data-end=\"1748\"><strong data-start=\"1703\" data-end=\"1748\">3. Personal Data Subject to Processing<\/strong><\/h5><h5 data-start=\"1749\" data-end=\"1781\"><strong data-start=\"1753\" data-end=\"1781\">3.1. Browsing Data<\/strong><\/h5><p data-start=\"1782\" data-end=\"2285\">The IT systems and software procedures used to operate the site acquire, during normal operation, some technical-computer data, the transmission of which is inherent to the use of Internet protocols, such as IP address, browser type, operating system, pages visited, date and time of the request. These data are used <strong data-start=\"2149\" data-end=\"2229\">only for anonymous statistics and to check the correct functioning of the site<\/strong> and are deleted immediately after processing. <\/p><h5 data-start=\"2287\" data-end=\"2336\"><strong data-start=\"2291\" data-end=\"2336\">3.2. Data Collected through the Online Shop<\/strong><\/h5><p data-start=\"2337\" data-end=\"2426\">During the completion of B2C orders, the following mandatory data are collected:<\/p><ul><li data-start=\"2429\" data-end=\"2445\">First and last name<\/li><li data-start=\"2448\" data-end=\"2473\">Shipping address<\/li><li data-start=\"2476\" data-end=\"2483\">Email<\/li><li data-start=\"2486\" data-end=\"2496\">Phone<\/li><li data-start=\"2499\" data-end=\"2531\">Any delivery notes<\/li><li data-start=\"2534\" data-end=\"2613\">Payment data (managed through external gateways <strong data-start=\"2585\" data-end=\"2597\">Satispay<\/strong> and <strong data-start=\"2600\" data-end=\"2610\">PayPal<\/strong>)<\/li><\/ul><p data-start=\"2615\" data-end=\"2751\">These data are necessary to process the order, manage shipping and invoicing, and to fulfill tax and accounting obligations.<\/p><h5 data-start=\"2753\" data-end=\"2798\"><strong data-start=\"2757\" data-end=\"2798\">3.3. Data Collected through Newsletter<\/strong><\/h5><p data-start=\"2799\" data-end=\"3009\">Subscription to the newsletter is done via Mailchimp and is <strong data-start=\"2859\" data-end=\"2874\">optional<\/strong>. The data collected are exclusively <strong data-start=\"2912\" data-end=\"2933\">the email address<\/strong> and, if provided, the name. No personalized profiling is carried out.  <\/p><hr data-start=\"3011\" data-end=\"3014\"><h5 data-start=\"3016\" data-end=\"3067\"><strong data-start=\"3019\" data-end=\"3067\">4. Purpose of Processing and Legal Basis<\/strong><\/h5><p><strong data-start=\"3070\" data-end=\"3117\">Contract execution \/ order management:<\/strong> processing necessary for the conclusion and management of orders (art. 6, c.1, lett. b GDPR)<\/p><p><strong data-start=\"3216\" data-end=\"3231\">Newsletter:<\/strong> sending commercial and informational communications, with the explicit consent of the user (art. 6, c.1, lett. a GDPR)<\/p><p><strong data-start=\"3352\" data-end=\"3376\">Anonymous statistics:<\/strong> analysis of site usage to improve services, without identifying the user (art. 6, c.1, lett. f GDPR)<\/p><p><strong data-start=\"3495\" data-end=\"3527\">Legal and tax obligations:<\/strong> processing necessary to fulfill legal obligations (art. 6, c.1, lett. c GDPR)<\/p><p data-start=\"3615\" data-end=\"3763\">The provision of data is <strong data-start=\"3642\" data-end=\"3657\">optional<\/strong>, but failure to provide mandatory data for orders makes it impossible to process the order itself.<\/p><hr data-start=\"3765\" data-end=\"3768\"><h5 data-start=\"3770\" data-end=\"3800\"><strong data-start=\"3773\" data-end=\"3800\">5. Data Recipients<\/strong><\/h5><p data-start=\"3801\" data-end=\"3856\">In addition to the Controller, data may be processed by:<\/p><ul><li data-start=\"3859\" data-end=\"3971\">Internally appointed personnel (administrative, commercial, marketing, legal, IT technicians)<\/li><li data-start=\"3974\" data-end=\"4102\">External service providers appointed as <strong data-start=\"4012\" data-end=\"4044\">Data Processors<\/strong>, such as Mailchimp, payment gateways, hosting providers<\/li><\/ul><p data-start=\"4104\" data-end=\"4183\">Data will not be communicated to other parties except for legal obligations.<\/p><hr data-start=\"4185\" data-end=\"4188\"><h5 data-start=\"4190\" data-end=\"4222\"><strong data-start=\"4193\" data-end=\"4222\">6. Data Retention<\/strong><\/h5><p><strong data-start=\"4225\" data-end=\"4249\">Browsing data:<\/strong> deleted immediately after processing in anonymous form<\/p><p><strong data-start=\"4309\" data-end=\"4329\">Newsletter data:<\/strong> retained until consent is withdrawn<\/p><p><strong data-start=\"4372\" data-end=\"4393\">Online shop data:<\/strong> retained until the fulfillment of contractual and tax obligations, unless further legitimate purposes exist<\/p><hr data-start=\"4503\" data-end=\"4506\"><h5 data-start=\"4508\" data-end=\"4573\"><strong data-start=\"4511\" data-end=\"4573\">7. Place of Processing and Transfer to Third Countries<\/strong><\/h5><p data-start=\"4574\" data-end=\"4813\">Data are processed at the Controller&#8217;s headquarters. Some data may be processed by entities outside the EU or non-EU (Mailchimp, PayPal, Satispay). The Controller ensures that such transfers are carried out in compliance with GDPR regulations.  <\/p><hr data-start=\"4815\" data-end=\"4818\"><h5 data-start=\"4820\" data-end=\"4836\"><strong data-start=\"4823\" data-end=\"4836\">8. Cookies<\/strong><\/h5><p data-start=\"4837\" data-end=\"4987\">The site uses cookies to improve the browsing experience. For more details and consent management, refer to the <a class=\"decorated-link\" href=\"https:\/\/mprunotto.com\/en\/cookie-policy\/\" rel=\"noopener\" data-start=\"4966\" data-end=\"4984\">Cookie Policy<\/a>. <\/p><hr data-start=\"4989\" data-end=\"4992\"><h5 data-start=\"4994\" data-end=\"5018\"><strong data-start=\"4997\" data-end=\"5018\">9. Social Networks<\/strong><\/h5><p data-start=\"5019\" data-end=\"5258\">The site incorporates links to <strong data-start=\"5044\" data-end=\"5057\">Instagram<\/strong> and <strong data-start=\"5060\" data-end=\"5072\">Facebook<\/strong> for content sharing and access to social pages. Data collection is governed by the respective social network policies. No login\/social login is present on the site.  <\/p><hr data-start=\"5260\" data-end=\"5263\"><h5 data-start=\"5265\" data-end=\"5298\"><strong data-start=\"5268\" data-end=\"5298\">10. Third-Party Services<\/strong><\/h5><p><strong data-start=\"5301\" data-end=\"5316\">1. Newsletter:<\/strong> Mailchimp (The Rocket Science Group LLC, Atlanta, USA), data managed as Data Processor and transferred according to GDPR.<\/p><p data-start=\"225\" data-end=\"506\">Subscription to the newsletter is <strong data-start=\"256\" data-end=\"271\">optional<\/strong> and is done through the Mailchimp service (The Rocket Science Group LLC, Atlanta, USA), appointed as <strong data-start=\"367\" data-end=\"407\">External Data Processor<\/strong> under the GDPR. The data collected are exclusively the email address and, if provided, the name. <\/p><p data-start=\"508\" data-end=\"748\"><strong data-start=\"508\" data-end=\"537\">Purpose of processing:<\/strong> sending informational and promotional communications related to the Controller&#8217;s products and services. Data will not be used for other purposes or shared with external parties without the user&#8217;s consent. <\/p><p data-start=\"750\" data-end=\"831\"><strong data-start=\"750\" data-end=\"769\">Legal basis:<\/strong> explicit consent of the user (art. 6, c.1, lett. a GDPR).<\/p><p data-start=\"833\" data-end=\"1054\"><strong data-start=\"833\" data-end=\"860\">Data transfer:<\/strong> data collected by Mailchimp are transferred to the United States. Mailchimp ensures GDPR-compliant protection through <strong data-start=\"983\" data-end=\"1051\">Standard Contractual Clauses approved by the European Commission<\/strong>. <\/p><p data-start=\"1056\" data-end=\"1304\"><strong data-start=\"1056\" data-end=\"1085\">Rights of the data subject:<\/strong> the user can revoke consent and unsubscribe from the newsletter at any time by clicking the unsubscribe link in each email or by directly contacting the Controller at <a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"1283\" data-end=\"1301\">info@mprunotto.com<\/a>.<\/p><p><strong data-start=\"5451\" data-end=\"5465\">2. Payments:<\/strong> PayPal and Satispay manage payment data as External Data Processors.<\/p><p>The Customer will pay for purchases without sharing financial information with Azienda Agricola Prunotto Mariangela ssa, which therefore cannot be held responsible for any fraudulent use. For any information, visit: www.satispay.com or www.paypal.com. <\/p><p data-start=\"162\" data-end=\"469\">The data necessary for processing payments made through <strong data-start=\"231\" data-end=\"241\">PayPal<\/strong> and <strong data-start=\"244\" data-end=\"256\">Satispay<\/strong> are processed exclusively by the respective providers as <strong data-start=\"316\" data-end=\"356\">External Data Processors<\/strong>. These data may include name, surname, address, email, and payment information (card, IBAN, account). <\/p><p data-start=\"471\" data-end=\"684\"><strong data-start=\"471\" data-end=\"500\">Purpose of processing:<\/strong> payment management, order fulfillment, invoicing, and tax compliance. Processing is necessary for the execution of the sales contract (art. 6, c.1, lett. b GDPR). <\/p><p data-start=\"686\" data-end=\"977\"><strong data-start=\"686\" data-end=\"713\">Data transfer:<\/strong> some data may be transferred outside the European Union. PayPal and Satispay ensure that such transfers are carried out in compliance with GDPR, through adequate legal guarantees such as the Standard Contractual Clauses approved by the European Commission. <\/p><p data-start=\"979\" data-end=\"1309\"><strong data-start=\"979\" data-end=\"1008\">Rights of the data subject:<\/strong> the user can exercise their rights (access, rectification, deletion, restriction, portability) by directly contacting the Controller at <strong data-start=\"1163\" data-end=\"1185\">\n  <a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"1165\" data-end=\"1183\">info@mprunotto.com<\/a>\n<\/strong>. For further details on data processing by PayPal or Satispay, refer to their respective Privacy Policies: <\/p><p data-start=\"1312\" data-end=\"1392\"><span style=\"text-decoration: underline;\"><a class=\"decorated-link cursor-pointer\" href=\"https:\/\/www.paypal.com\/it\/legalhub\/paypal\/privacy-full\" target=\"_new\" rel=\"noopener\" data-start=\"1312\" data-end=\"1390\">PayPal Privacy Policy<\/a><\/span><\/p><p data-start=\"1395\" data-end=\"1457\"><span style=\"text-decoration: underline;\"><a class=\"decorated-link cursor-pointer\" href=\"https:\/\/www.satispay.com\/it-it\/legal-hub\/privacy\/\" target=\"_new\" rel=\"noopener\" data-start=\"1395\" data-end=\"1457\">Satispay Privacy Policy<\/a><\/span><\/p><hr data-start=\"5545\" data-end=\"5548\"><h5><strong data-start=\"5553\" data-end=\"5585\">11. Rights of the Data Subject<br><\/strong><\/h5><p>The User has the right to:<\/p><p>Revoke consent (Art. 7)<\/p><p>Access personal data (Art. 15)<\/p><p>Rectify inaccurate or incomplete data (Art. 16)<\/p><p>Obtain data deletion (Art. 17)<\/p><p>Restrict processing (Art. 18)<\/p><p>Receive data in a portable format (Art. 20)<\/p><p>Object to processing for personal reasons or direct marketing (Art. 21)<\/p><p data-start=\"5954\" data-end=\"6075\">In case of violations, the user can file a complaint with the Authority: <a class=\"decorated-link\" href=\"https:\/\/www.garanteprivacy.it\" target=\"_new\" rel=\"noopener\" data-start=\"6019\" data-end=\"6073\">www.garanteprivacy.it<\/a><\/p><hr data-start=\"6077\" data-end=\"6080\"><h5 data-start=\"6082\" data-end=\"6123\"><strong data-start=\"6085\" data-end=\"6123\">12. Changes to the Privacy Policy<\/strong><\/h5><p data-start=\"6124\" data-end=\"6378\">The Controller reserves the right to update this information in compliance with regulatory or legislative changes. The user is invited to regularly consult the page. The current version applies to data collected up to that time.  <\/p><p data-start=\"6380\" data-end=\"6420\"><strong data-start=\"6380\" data-end=\"6403\">Update date:<\/strong> August 27, 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Privacy Policy &#8211; Privacy Policy This Privacy Policy is provided pursuant to Article 13 of EU Regulation 2016\/679 (GDPR) and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-9890","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/pages\/9890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/comments?post=9890"}],"version-history":[{"count":1,"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/pages\/9890\/revisions"}],"predecessor-version":[{"id":9891,"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/pages\/9890\/revisions\/9891"}],"wp:attachment":[{"href":"https:\/\/mprunotto.com\/en\/wp-json\/wp\/v2\/media?parent=9890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}